![]() Ramayan was going to be ideal as it is the best example of social and moral values and the message that it shared was universal and secular. Gill even added that Ramanand Sagar’s main challenge would be to see the epic through the perspective of a modern man and then relate the spiritual and emotional message with the needs of our generation. He even wrote a letter similar to this to B.R Chopra about producing the series Mahabharat which is based on another Indian epic with the same name. The series had 52 episodes of 45 minutes each. However, due to extreme demand, it was extended to 78 episodes. 3] How the series was received by the audienceĬonsistency was the most unique factor of Ramayan, as mentioned by the media director of Hindustan Thompson Associates, D.K Bose.īoth Mahabharat and Ramayan were aired at the same time but it was later on decided to start Mahabharat after Ramayan ends. The programmes that were aired at the same time like Hum Log and Buniyaad had achieved 80% viewership occasionally. With regards to Ramayan, this figure was constantly maintained from the very beginning. Though it started off at 50%, gradually, it reached 80% within few months of being aired. ![]() ![]() The popularity of the show spanned through several religions as it was watched by people belonging to Islam religion. Media had documented perfectly well the success of the series. A reporter from BBC remembered that when the series started getting aired on television, streets would remain deserted, shops would remain closed and there were even people who bathed their TV sets with garlands. In another write-up in The Telegraph, it was said that in a village in South Asia, several hundreds of people would surround themselves around one TV set to watch the demons and gods fight each other to shape their own destinies.
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